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We're doing it for...

Greene King.

Greene King is one of the country’s leading pub and brewery companies, running over 2,900 pubs, restaurants and hotels in towns, villages and city-centre high streets across the UK. The centrally managed waste contract includes 1,750 sites.

The

Issue.

Greene King required a long term solution to manage increasing costs and promote recycling across a complex estate. Challenges included; lack of consistency in reporting, collection time restrictions and changing behaviour in busy kitchens. Having achieved recycling success with Spirit Pub Group SWRnewstar was awarded the wider contract with Greene King in 2015 following the acquisition.

The

Solution.

Ongoing innovation is the key ingredient in Greene King’s partnership with SWRnewstar. In 2016 SWRnewstar managed over 150 supply partners to best match the pubs’ operational needs. In 2017 Greene King, SWRnewstar and K&N, implemented an industry-first system to backhaul recyclable materials and generate rebates. In 2018 SWRnewstar introduced an Account Executive to work closely with the pubs to drive best practice, increase recycling and further reduce costs.

The

Results.

1,750 Sites introduced unique closed loop recycling solution

98%Diversion from landfill

99%Service success delivered

  • We're doing it for...
  • The Issue.
  • The Solution.
  • The Results.